BOBI now comes in fresh, modern packaging – with the same well-known quality and flavor generations have loved.
With a refreshed visual identity, BOBI brings a touch of modernity while staying true to what makes it unique – authenticity, tradition, and recognizability.
The redesigned logo, featuring softer lines and a more contemporary look, helps the brand connect with younger generations. At the same time, vibrant colors and appealing visuals make it easier to distinguish between different product lines and flavors.
We remain loyal to our roots – keeping the iconic brand colors: red for extruded products and blue for our baked range – timeless symbols of our quality and the trust our consumers have placed in us for decades.
